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 Tang Renshen Group Co., Ltd
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Make full use of the two magic weapons of value marketing and linkage operation to build the core competitiveness of the industrial chain

2013-01-09 12:00

 Gods of Tang Dynasty

 

The company held a strategic meeting and business plan on the fourth floor of the company from January to December, 2013.
At the meeting, President Tao conducted a comprehensive review of the relevant situation in 2012. In 2012, under the background of the continuous rise of raw materials and low pig price, the group company continuously explored and innovated, overcame many difficulties, sorted out the products, improved the basic construction of gross profit, opened a new era of value marketing of key customer meetings, completed the hardware layout of various industries in the country, and created the competitive advantage of the whole pig industry chain. At the same time, Mr. Tao made an in-depth analysis of the current problems in economic management and management, and made important arrangements for the work of next year.
To realize the three in one position in the whole pig industry; to realize the three in one industry leader in the whole pig industry.
Business guidelines: self confidence, innovation, month on month growth, value marketing, linkage operation.
4 + 1 work tasks and business plan: to establish a marketing volume system with unique competitiveness of Tang Renshen, which takes conference value marketing as the guide, takes two resident personnel as follow-up, and creates value for customers as the goal; continues to build a five in one three-level operation system of marketing operation + basic operation + special operation + on-site operation + classified operation; the transformation of feed major customers needs to make substantial progress Step, seedling should establish the research and development system of conventional breeding and molecular breeding, meat products in leisure, sausage, big customers to achieve substantial breakthroughs; feed to achieve Branch Camp companies to upgrade and enlarge the scale and profit objectives, seedlings to establish a production management system and disease prevention and control system, meat products to establish a sound food security system. The "1" in "4 + 1" refers to: innovative talent system and incentive construction.
Mr. Tao finally pointed out that as long as we grasp the advantages of the leaders, prepare for danger in times of safety, take the culture of "self-confidence, innovation and cooperation" as the traction, take excellent talents as the system support, continuously release the development power of world-class core technology, and constantly rely on the two magic weapons of value marketing and joint operation to create the core competitive advantage of the industrial chain and make it large-scale, we will certainly If we can win the comprehensive victory in 2013, we will be able to realize the successful leap from the leader position of the whole pig industry chain to the leader position.
The meeting highlighted the innovation of working methods and the construction of system capacity, set the development direction of next year and put forward more ambitious goals, which is of vital significance in the company's development history, greatly inspired the morale and inspired the people's hearts, and will certainly promote the enterprise to a new development level and usher in a more brilliant tomorrow.

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