We will continue to implement the "three strong and one follow" business guideline with the guidance of strengthening talent construction, promoting technology research and development as the driving force, comprehensively implementing the chain operation of subsidiaries as the management mode, and strong operation supervision as the guarantee.
Taking "month on month growth, linkage profitability, value marketing and aggregate growth" as the four major tasks, the group will ensure a 30% compound sales growth for three consecutive years; ensure that the group's profit margin will increase by 1% every year for three consecutive years; ensure that the group's strong industrial chain projects are basically implemented in place, and form a valuable competitive advantage in the gold industry chain, so as to realize the development goal of the group's aggregate growth Standard.
Strong growth target: sales revenue increased by 36% over last year;
Strong profit target: achieve profit growth of 35% over last year.
The goal of strengthening the industrial chain: to complete the construction of GGP seed farm, GP seed farm, fattening farm, feed factory, chain store, national enterprise technology center, etc
Value marketing target
Breeding: complete the project of pig farm according to the plan, formulate and promote the value service scheme for key customers and internal customers in feed industry.
Feed: promote five value marketing in an all-round way, including variety improvement, nutrition feed package, feeding and epidemic prevention and health management, loan, purchase, etc. Through the above value marketing, the sales proportion of key customers reached 30% in 2012, 50% in 2013 and 70% in 2014.
Meat products: first, formulate and carry out the value marketing work of key customers in the key customer department; second, establish the pig safety traceability system.
Six growth goals of convergence
First, the growth of month on month, linkage profit and value marketing should be aggregated.
2. All feed subsidiary companies should achieve aggregate growth in Pig concentrate line, full price feed line, poultry feed line, pig farm feed line and fish feed line, and meat products of Chinese style, western style, fresh food, leisure, chain stores and big customers should also achieve aggregate growth.
Third, we should achieve aggregate growth in procurement, R & D technology, quality, finance, production, marketing, and administrative logistics.
Fourth, the group's seedling industry, feed industry and meat industry should achieve aggregate growth.
Fifth, build the company into a "military, school, family, business" as one of the aggregation of growth.
6. Realize the aggregate growth of the company with suppliers, distributors and end customers.